There are a variety of reasons to start forming healthy habits, and vanity is not often cited as one of them. It's not often cited, but -- if we're honest with ourselves -- it's probably one of the biggest motivations. After all, while ideals like 'health' and 'vitality' and 'being a better role model' are definitely noble goals, they are less visual; less tangible than looking damn good.
So why are we always so reticent to admit that we want to be healthier to look better? What's so wrong about that?
Well, because we're taught that vanity is a shallow pursuit; that it is frivolous and indicative of a limited mindset at best, and a limited intellect at worst. But we're still expected to want to look good -- just not talk about it. Let's talk about it.
We already mentioned there were many kinds of motivators. Some revolve around those lofty ideals we touched on: health, vitality, love, etc. There's also motivation to avoid pain, like starting to exercise because a loved one died of heart disease and you want to try to avoid the same fate for yourself. Then, there are motivators that are not as noble, in the purest sense of the word, but work.
As long as vanity serves to move you toward better health, and doesn't border on (or cross the border to) obsession and sickness (e.g. eating and exercise disorders), there's nothing wrong with stroking your ego to stoke the fires of a happier, more vital life. We’re not just saying that either:studies back our claim. Vanity can make you healthier! By encouraging you to move more and eat less junk, your drive to look your best can help you live your best.
Your foray into fitness and healthy eating may start as a vanity driven journey, but vanity — while an effective motivator — doesn't often serve as a long-term one. It won't sustain you for years and years of healthy eating and grueling workouts. Or, it alone won't do the trick.
Take it from us.
Somewhere along the line, you’ll realize you'reeating nutritious food not because you have to if you want to look a certain way, but because eating it makes your body and brain feel energized. Same goes for working out: you don't smash out a5am HIIT session only because you want to look better, but because you've learned it will also make you feel happy and confident. As Winston Churchill said, vanity is "that vice that promotes so many virtues."
And we say there's absolutely nothing wrong with that. Use vanity to your advantage!
Still looking for more motivation to get started? Then shop ourNew Year New You Sale for amazing deals on our best-selling equipment. Use promo code NEWYEAR to score an additional 30% off already discounted bundles until January 7. Get the gear to support your goals!
Due to COVID-19, shipping systems the world over are experiencing abnormal delays. There is an enormous demand on postal and delivery services as online shopping has skyrocketed, due to store closures and stay-at-home mandates. This is an unprecedented situation, and we are working around the clock to fulfill your orders as quickly as possible. To be clear, we are filling orders in 2-3 days, and we are shipping immediately after that. Once shipped, our shipping partner, UPS, will get your order out to you as quickly as possible. Thanks for your support and understanding.
We want you to start your fitness journey with us as quickly as possible, that’s why we send every package to the USA & Canada via expedited or standard shipping with our partners at UPS. Once your order is received and processed, it typically takes 2-4 days to get to you once it leaves our warehouse. That’s our commitment and we stand by it.
We ship within Canada and the United States via UPS with Standard & Expedited shipping (whichever is faster)
For locations outside of the US and Canada, we ship using FedEx International (EUROPE and Other Nations), which is usually in transit for 7-10 business days, depending on location.
We ship all of our physical products with UPS, from our warehouse location in Kingston, Ontario, Canada. Delays caused due to custom withholds are not included in these estimated delivery times.
We offer a 30-day return policy, as long as: it is not more than 30 days past the date of delivery; and your item is in its original condition and packaging with the original order number. Refunds will be issued when the equipment is received back to the BodyRock warehouse, minus the original cost of shipping, and the customer is responsible for the costs of return shipping. To request a refund on physical product purchases, please contact us.
We cannot issue refunds on digital goods such as e-books or videos, as these are non-tangible goods that are irrevocable once the order is placed.
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